Mama Diggs Web Graphics ReDesign

Mama Diggs is a CafePress store that specializes in hip and trendy t-shirts and gifts for mom and baby. I was asked to redesign the website graphics for her to place into her template on her own. My instructions were to create a design that appealed to all sorts of mothers. We came up with the idea of having a mommy holding her newborn baby in her arms, but the mom and baby needed to look mixed, "both white and black race" because she needed it to represent herself and the other mothers in her area she was promoting the store to. She also loved turquoise, pink and chocolate. I came up with these graphics for her to place in her store.

The Mama Diggs header:
This has been created with a transparent background so that the top part will show the light brown background I created. The bottom part is white to match up with the main storefront background which is white.


The section Thumbnails:

Here I used the pink. turquois and chocolate colors, as well as the golds and creams I used in the header for accent colors. I made the 6 top thumbnails round to go with the circular theme we had going, but chose to make the bottom three thumbnails stand out and add contrast to break up the circular feel. The rectangles ground the image, while adding elegance and sophistication with its striped layered look.

The Background:



This background was created to add a fun flair to the look. It needed to look like a fun place for moms to shop. Other color combinations were tried, but in the end this one is the one I showed to the client, because it made the bright turquoise and pink pop off the page.

Sidebar links and other graphics:



These individual graphics were designed to be placed on a chocolate brown sidebar. Each graphic was designed to be used as headers and links for the different sections in her sidebar. The shopping bag was originally designed with the two shades of brown, but later was redone in the turquoise and pink so that it could be placed in the sidebar.

All of these images are being implemented into the Mama Diggs CafePress store and her off CP site. I will update with a screenshot of her finished website once she has it installed correctly.

Even though her package did not include the actual html and template instructions, I am helping her to make sure she gets it installed correctly to the best of my ability. I offer 2 packages, as you can see by clicking on the packages and pricing link to the right, but please be sure to know which package you need. This design was done for the cheaper package, with a few add-ons. This package is an affordable package for anyone who knows enough html to place the images into their existing template.

I had a lot of fun working on this design and hope it brings her lots of sales. :)